What makes Google AdSense system so special?

The basic arrangement in which Google AdSense system works is such that Google has the basic control over the Ads that are displayed on the websites subscribed to Google AdSense system. Of course, the website owner can customize how an Ad looks and also block/filter certain types of Ads on their website. The Ads that Google serves are ‘Senseful’ Ads (these Ads are actually relevant to the topics that the website discusses/ caters-to). This is something that is not found in other advertising programs/systems. This creates a win-win situation for everyone.

The people who are visiting the website (that contains Google AdSense Ads) are doing so because they are interested in the product/service/topic that is discussed on that website. It would be of little use to them if you were to serve Ads that are not related to the topic in any way. On the other hand, Ads related to the topic of the website would really prove useful to the visitor. They might actually be interested in a product or service that is being advertised through Google AdSense Ads. So, website visitors get a richer experience due to AdSense program.

Website owners get revenue for displaying the Google AdSense Ads and for the clicks they receive on the Ads. So, they are happy too. As far as businesses/advertisers are concerned, they get a system (AdSense system) for targeted advertising that is both easy and economical to operate.

Moreover, Google AdSense Ads are presented in a much better way than the banner Ads or other types of Ads. Most of the Ads are simple text Ads that are clear and concise. The website owners find it easy and the advertisers find it easy too. Google AdSense is really one of the best advertising programs available today.

Related articles

• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Setting up your Google AdSense account - Part 1 (Enrolment form) (thecatinthathatsadsenseempire.blogspot.com)
• Online advertising and Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Any website can become a bill-board through Google AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Getting the Maximum out of Google AdSense: Strategy Classification (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense: Understanding Alternate Ads and PSAs (thecatinthathatsadsenseempire.blogspot.com)
• Google's Ad filtering mechanism. (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• Can AdSense Publishers Sell Direct Ads? (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• Goodbye AdSense (acme.com)
• Analyzing AdSense (decisionstats.com)
• 112 Advertising APIs: Google AdSense, Google AdWords and FeedBurner (programmableweb.com)

What is AdSense?

AdSense is a wonderful advertising concept that was conceived by Google some time back. Though new advertising concepts keep coming up all the time, this one is something that is altogether different.

AdSense (Google’s advertising program) presents an earning opportunity to the website owners by allowing Google to post advertisements on their websites. These advertisements are either text advertisements or image based advertisements. Of course, the website owners need to enroll to the AdSense program through Google’s website (https://www.google.com/AdSense). Google AdSense program requires you (the website owner) to include a piece of code (a programming script) on your website. You can add this piece of code anywhere in the html code of your website i.e. depending on where you want to position the advertisements (however, there are certain rules that you must follow while pasting this scripting code). This piece of code is what determines the structure of advertisements and their content (and this is what helps Google in floating the advertisements on your website). When people visit your website they are able to see these advertisements. Your earnings are based on how many Google Ads are displayed on your website and also based on how many times visitors to your website actually click on one of those Ads. The Google AdSense system calculates your revenue on per-click (CPC) and per-thousand-Ads-displayed (CPM) basis. The latter is also known as impressions.

For people who want to advertise their products and services through the Google AdSense system, it’s just a matter of signing up through Google Adwords program and letting Google know how much they want to spend towards advertising through Google AdSense. These businesses can specify the limit and Google AdSense system will accordingly serve their Ads so as to ensure that the specified limit is not crossed. Google AdSense increases the visibility of their business/ services and also increases traffic to their website; hence fulfilling their purpose of advertising.

Related articles

• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Setting up your Google AdSense account - Part 1 (Enrolment form) (thecatinthathatsadsenseempire.blogspot.com)
• Any website can become a bill-board through Google AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Online advertising and Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Getting the Maximum out of Google AdSense: Strategy Classification (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense: Understanding Alternate Ads and PSAs (thecatinthathatsadsenseempire.blogspot.com)
• Google's Ad filtering mechanism. (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• 112 Advertising APIs: Google AdSense, Google AdWords and FeedBurner (programmableweb.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• Kindle Fire Android Don't Show Google AdSense Ads (seroundtable.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• About Google AdSense (funincollege.wordpress.com)
• Goodbye AdSense (acme.com)

Understanding AdSense for feeds

Google AdSense program offers more than one way of earning revenue from serving Google AdSense Ads. Though ‘AdSense for Feeds’ is one of the more recent ways of advertising using Google AdSense Ads, it’s in no way less effective than the others. Here, Google places the Ads of the advertisers in the relevant feed articles (again, note the most important characteristic of the Google AdSense program comes into play here too i.e. ‘relevant feed’ not just any feed).

The feeds are in the form of articles, headlines or summaries. These content formats allow the users to easily access the content from several publishers (content owners) at one place. This is achieved through feed aggregators like Bloglines etc. Again, Google uses its technology to determine what advertisements would be contextually suited for a particular feed. You get paid as the publisher of original content and hence make easy money. As for the readers, they as such get a rich experience because they can see the relevant advertisements with the content that they are interested in. Moreover, they can also choose the feeds that they want. Users can click the advertisements to visit the advertiser’s website and check if their products and/ or services are of any use to them. Of course, the Advertisers benefit too. They get targeted advertising which means only the really interested people get to know about their products and services (and hence there are more chances of a better conversion rate for sales).

So, the prime concept for ‘AdSense for feeds’ remains the same as the Google AdSense program; only the orientation changes a bit. But note that Google is currently beta testing ‘AdSense for feeds’. Beta test for the program quickly got fully subscribed, so Google is not accepting any more applications for AdSense for feeds.

It’s only a matter of time before Google AdSense for feeds hits the internet and opens another revenue earning opportunity for website owners.

Related articles

• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Setting up your Google AdSense account - Part 1 (Enrolment form) (thecatinthathatsadsenseempire.blogspot.com)
• Online advertising and Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Any website can become a bill-board through Google AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense: Understanding Alternate Ads and PSAs (thecatinthathatsadsenseempire.blogspot.com)
• Google's Ad filtering mechanism. (thecatinthathatsadsenseempire.blogspot.com)
• Getting the Maximum out of Google AdSense: Strategy Classification (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• 112 Advertising APIs: Google AdSense, Google AdWords and FeedBurner (programmableweb.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• Once again, Google Adsense mistakes lingerie for "mature content" on Adland (adland.tv)
• Can AdSense Publishers Sell Direct Ads? (seroundtable.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)

Top 4 Tips for getting the best results from your AdSense Ads

The revenue that you earn from Google AdSense program is totally dependent on you and your abilities. Here are some tips that you can use to get the best results from your AdSense Ads:

1. Use channels: Channels help you in conducting a better analysis of the performance of your AdSense Ads. You can use custom channels to check what web pages are making more revenue and which ones are not doing so well. In fact, custom channels can be used for conducting analysis on multiple aspects at the same time. You can use this analysis for making amendments to your AdSense Ads or website content in order to get better results.

2. Ad customization and positioning: Shape, Size and color are the three properties of your AdSense Ads that you can easily control and customize in a way that the Ads don’t look out of place when served on your website. You can either make your Ads stand-out from the rest of the content on your webpage or you can make them blend with the overall webpage. Moreover, you can identify the hot spots on your website and position your Ads accordingly. Ad customization and Ad positioning are, in fact, the best ways to attract more clicks to your AdSense Ads.

3. Content quality: ‘The best generally overcomes the rest’ – is a very true saying. If you host quality content on your website and provide regular updates to your visitors, you can expect more traffic to your website. This will in turn lead to more ad impressions and possibly more clicks.

4. Use AdSense Ads on all pages: If you have multiple web pages on your website, you should include AdSense Ads on all of them. Since the visitors can enter your website through a number of different pages, having AdSense Ads on all the pages will surely increase your earnings.

Related articles

• AdSense tips that you might have missed out on (thecatinthathatsadsenseempire.blogspot.com)
• AdSense Ad variations: Link Units and themed Ad Units. (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense: Understanding Alternate Ads and PSAs (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• AdSense related terms that you should know (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 3 (Positioning of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• Guidelines for adding the AdSense code to your web page (thecatinthathatsadsenseempire.blogspot.com)
• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• The Best Adsense Alternatives (slideshare.net)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• 4 Ways You Can Generate Through Your Site! (aujasus.com)
• What a dip in AdSense earnings indicate? (computerknowledge1.blogspot.com)
• The Long Tail Strategy to Boost AdSense Earnings (dailyblogtips.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• AdSense Profits Interview: TheCraftyCrow.com (dailyblogtips.com)

Tips for AdSense for feeds

AdSense for feeds is currently in beta testing phase and the content publishers are just waiting for the flood gates to open in order to start earning revenue through the AdSense Ads in their feeds. Here are the top 3 tips that will help you fully capitalize on this revenue earning opportunity:

Content quality: You will earn Google AdSense revenue only if people subscribe to your feed. The more subscriptions you get, the better are your chances of success with AdSense for feeds. Since most people would be looking for quality content, you need to make sure that your feed contains up-to-date quality information that is presented to the users in an easy-to-understand language. Besides that, the feeds should be free from grammatical and spelling mistakes.

Content quantity: Include as much content in your feeds as you possibly can. Again, the aim is prove that the feed is useful and comprehensive (so that more users subscribe to it). If you feel that the complete article cannot go into the feed, include a good summary of the article.

Limit the ad units: If the users find that your feeds contain too much Ads, they might not subscribe to your feeds at all (and the whole purpose of feeds would get defeated). In order to ensure that you get good subscription to your feeds, you should limit the ad units to one per feed. Another good way of ensuring that your feeds don’t look like an advertising medium is to place the Ads either at the end of article or after having sufficiently discussed the topic.

So, get ready for enhancing your ‘AdSense for feeds’ revenue with these tips. Your wait may soon be over. Keep the tempo going and keep checking Google’s AdSense blog for updates about the launch of AdSense for feeds.

Related articles

• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• AdSense tips that you might have missed out on (thecatinthathatsadsenseempire.blogspot.com)
• Getting the Maximum out of Google AdSense: Strategy Classification (thecatinthathatsadsenseempire.blogspot.com)
• Setting up your Google AdSense account - Part 1 (Enrolment form) (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• Any website can become a bill-board through Google AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 3 (Positioning of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• Guidelines for adding the AdSense code to your web page (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• SEO France- Publicity In RSS Feeds (ronmedlin.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• The Long Tail Strategy to Boost AdSense Earnings (dailyblogtips.com)
• 112 Advertising APIs: Google AdSense, Google AdWords and FeedBurner (programmableweb.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• The Best Adsense Alternatives (slideshare.net)
• How I Lost My Adsense Account (stateofsearch.com)
• Once again, Google Adsense mistakes lingerie for "mature content" on Adland (adland.tv)
• What a dip in AdSense earnings indicate? (computerknowledge1.blogspot.com)

Setting up your Google AdSense account – Part 4 (AdSense code)

Once you are done with all the customizations, your AdSense code is generated in the AdSense Code box. You just need to copy this code (which is in the form of a programming script) from the AdSense Code box and paste it in your website as per the guidelines from Google. Since Google allows only three ad units per page, you can add the code at more than one place in your html code.

The next step is to save your web page to the designated web server (as per the instructions from your web hosting service provider). Please note that Google AdSense program does not require you to send over your website’s html code to them; neither does it ask to load it onto their servers or do anything else with it. The addition of AdSense code to your website’s code is the only thing that you need to do. Separate procedures are available with Google for people who want to use AdSense Ads with their blogs (you can check these on Google’s website for AdSense program).

Now that everything is done and dusted, you need to wait for a few hours (might be lesser than that) before Google’s web crawlers find your web page or blog that has AdSense code on it and you start seeing AdSense Ads on your web page or blog. You might see some PSA (charitable Ads) initially (almost immediately) but these will soon get replaced with the AdSense Ads that will earn revenue for you. If the content on your website violates the AdSense program’s policies, you might keep seeing PSAs even after few hours. In all such cases (or if you find objectionable Ads that don’t go even after you have applied appropriate filters), you will need to contact Google who will sort out the problems for you.

Related articles

• Guidelines for adding the AdSense code to your web page (thecatinthathatsadsenseempire.blogspot.com)
• AdSense Ad variations: Link Units and themed Ad Units. (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense: Understanding Alternate Ads and PSAs (thecatinthathatsadsenseempire.blogspot.com)
• Getting paid through AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• AdSense tips that you might have missed out on (thecatinthathatsadsenseempire.blogspot.com)
• Any website can become a bill-board through Google AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Can AdSense Publishers Sell Direct Ads? (seroundtable.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Goodbye AdSense (acme.com)
• Google Launches an AdSense Toolbar for Chrome (labnol.org)

Setting up your Google AdSense account – Part 3 (Additional customizations)

Besides the essential customizations like selecting the Ad type, Ad layout and colors, there are some other customizations that you can apply to your AdSense account. In fact, some of these can quite easily be treated as essential customizations (based on the context of your website) e.g. ‘filters’ is one such customization that is quite important. Let’s take a look at what these additional customizations are:

Filters: Google allows you to set-up custom ad filters for your website (note that this is in addition to the screening of ad content that Google does by default). By setting up filters you can block competitive Ads and other Ads that you don’t want to display on your website. In fact, filters are a must if your website sells a product or a service (unless you want to promote your competitors through your website).

Alternate Ads: This is something that can help you in preventing underutilization of the ad space on your website. Alternate Ads are the Ads that you would want to show up on your website in case sufficient content-relevant Ads are not available. If you don’t specify alternate Ads and if there are insufficient content-related Ads available, Google AdSense program will serve charitable Ads to your website (Ads which don’t earn revenue for you).

Reporting and performance tracking: You can even customize the reporting and performance tracking options for your AdSense account. One important tool in this regard is the use of channels to study the performance of AdSense Ads from various perspectives. However, you might decide to take this up later down the line (maybe 1 month after setting up your AdSense account.

Related articles

• Misuse of Google AdSense (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 1 (shape and size) (thecatinthathatsadsenseempire.blogspot.com)
• Setting up your Google AdSense account - Part 1 (Enrolment form) (thecatinthathatsadsenseempire.blogspot.com)
• Any website can become a bill-board through Google AdSense program (thecatinthathatsadsenseempire.blogspot.com)
• Making the AdSense Ads suit your website - Part 2 (Color of Ads) (thecatinthathatsadsenseempire.blogspot.com)
• AdSense tips that you might have missed out on (thecatinthathatsadsenseempire.blogspot.com)
• Google's Ad filtering mechanism. (thecatinthathatsadsenseempire.blogspot.com)
• An introduction to AdSense for Search (thecatinthathatsadsenseempire.blogspot.com)
• Getting the Maximum out of Google AdSense: Strategy Classification (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense: Understanding Alternate Ads and PSAs (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Check AdSense Earnings in Google Chrome With AdSense Publisher Toolbar (techie-buzz.com)
• Can AdSense Publishers Sell Direct Ads? (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• Google Launches an AdSense Toolbar for Chrome (labnol.org)

Setting up your Google AdSense account – Part 2 (Essential customizations)

Once you are done with setting up your Google AdSense account and once Google has approved your application, you are ready to use Google AdSense for earning revenue from your website. Just login into your account using your email address and password, click ‘AdSense Setup’ in the top menu and select the product type (i.e. ‘AdSense for Content’ or ‘AdSense for Search’). You will be presented with various options for customization of your AdSense Ads. Here we will take a look at setting up ‘AdSense for Content’ only (however, the setup for ‘AdSense for Search’ is quite similar and equally easy).

The first thing that you need to choose is the Ad type (Ad unit or link unit). Based on the Ad type you choose, you will need to specify the type of ad (text, image, etc for Ad unit) or number of links per link unit too. Google AdSense program allows you to use a maximum of three ad units and 1 link unit per web page (and you must use both, in order to maximize your AdSense revenue).

The next thing is to choose the Ad layout. There are various layouts available but large rectangle (336x280) and wide skyscraper (160x600) are preferred over others (since they help get more impressions for you and hence help you make more money).

Customizing the colors of various parts of your AdSense ad is the next thing you need to do. Even though customizing colors is optional (as far as the Google AdSense program is concerned), it’s strongly recommended for making your Ads attractive and more effective. Your choice of colors must be governed by the look and feel of your website so that the Ad doesn’t look out of place.

These are the essential customizations that you surely need to do before you can start using Google AdSense Ads on your website.

Related articles

• Google AdSense Search Now With Images (seroundtable.com)
• Google Adsense: Learning About the Program and the Most Important Rule (thecatinthathatsadsenseempire.blogspot.com)
• AdSense Reporting Delays Expected Today (seroundtable.com)
• How to Make Passive Income with AdSense (thediamondringreview.com)
• Add Google AdSense Ads to Your WordPress Blog (hackingworlds.wordpress.com)
• How to Add Google AdSense After Your Posts (savvyblogging.net)
• AdSense Actual Earnings 50% Lower Than Estimated Earnings (seroundtable.com)
• Pay per click and Online Programs. (leccoworkshop.com)
• Google Adsense: Familiarize Yourself with the Google Adsense Preview Tool (thecatinthathatsadsenseempire.blogspot.com)
• Why Adsense is Profitable and Popular (socyberty.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• Can AdSense Publishers Sell Direct Ads? (seroundtable.com)
• Google Launches an AdSense Toolbar for Chrome (labnol.org)
• Analyzing AdSense (decisionstats.com)

Setting up your Google AdSense account – Part 1 (Enrolment form)

So, you have decided to go ahead and use Google AdSense for generating revenue from your website. Google AdSense doesn’t need you to sell any products or services. With Google AdSense, you are just selling advertising space on your website. And the best part is that Google doesn’t discriminate between websites; so, any website owner can enroll with Google AdSense program (as long as it adheres to the Google AdSense program policies). Moreover, setting up a Google AdSense account is so easy that you can literally start generating revenue within 15 minutes.

For enrolling to the Google AdSense program, go to http://www.google.com/AdSense and click on the ‘Click here to Apply’ button. You will be presented with an enrolment form where you need to fill-in some details like your website information (URL and website language), the Google AdSense products that you wish to use (i.e. AdSense for Content or AdSense for Search), your contact information, your email address and your preferences. You will also need to select an account type (business/individual) for your AdSense Account and agree to the various policies, terms and conditions of Google AdSense program. The account type will not affect your revenues in any way; it is there just to determine if the payment is to be made in the name of a company or an individual. The email address and the password that you provide during the enrolment process will be required by you for logging into your account later on. Note that you will be referred to as publisher by the Google AdSense program; so when you return back to the Google AdSense website, you will be asked to enter your login details as an ‘Existing Publisher’.

That’s it. You can now submit your application form for Google to evaluate and get back to you.

Related articles

• Google Adsense: Learning About the Program and the Most Important Rule (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Don'ts for Using the Google Adsense Program (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Dos for Using the Google Adsense Program (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Do I Need A Pin Number For Google Adsense? (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Keeping Your Account From Being Disabled and Useful Books About the Program (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Search Now With Images (seroundtable.com)
• Google Adsense: Having Multiple Sites For One Account and Buying Google Adsense "Secrets" (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: How to Apply for the Program and Important Info on Paying Taxes (thecatinthathatsadsenseempire.blogspot.com)
• How to Make Passive Income with AdSense (thediamondringreview.com)
• Google Adsense: How to Explain the Google Adsense Program to Others (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• Google Launches an AdSense Toolbar for Chrome (labnol.org)
• Blog Smarter: A Step-by-step Strategy to Boost Your AdSense Earnings (problogger.net)
• Did You Get Your Taxes From Google AdSense? (seroundtable.com)
• Goodbye AdSense (acme.com)
• Publisher's AdSense Account is Disabled, Reinstated Quickly (labnol.org)

Performance tracking through reports

Google AdSense program provides you reports which you can use for tracking the performance of your AdSense Ads. There are certain basic reports which are as such available on all AdSense accounts. These reports will show you the total number of page impressions, ad unit impressions, ad clicks, cost per thousand impressions (effective CPM), click through rate (CTR), and your earnings of course. You can view the reports for the date range of your choice. However, do not expect the report to be updated every second. Typically, the data is updated by Google AdSense program after every hour.

You can customize these reports for advanced performance tracking. Though simple customization of basic reports is useful too, it’s the ‘channels’ that really help in conducting a detailed performance analysis. Using channels you can get data broken down and presented in a number of different ways e.g. you could compare the performance of one set of pages against another, you could compare the performance of one ad format against another etc. There are various options available with channels and it’s just a matter of exploring them and using them to your benefit.

Besides viewing the reports online, you can even download your reports (in CSV format – comma separated values format). If you don’t want to login to your AdSense account very frequently, you can set up email-able reports which automatically get emailed to you or whoever you designate.

Related articles

• AdSense Reporting Delays Expected Today (seroundtable.com)
• Google AdSense Search Now With Images (seroundtable.com)
• Google Adsense: How Much Money You Can Make and URL Channels Explanation (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Learning About the Program and the Most Important Rule (thecatinthathatsadsenseempire.blogspot.com)
• How to Add Google AdSense After Your Posts (savvyblogging.net)
• AdSense Actual Earnings 50% Lower Than Estimated Earnings (seroundtable.com)
• How to Make Passive Income with AdSense (thediamondringreview.com)
• Google AdSense Reports For Ad Network Performance (seroundtable.com)
• AdSense Publishers Get Display Reporting By Network (searchengineland.com)
• Pay per click and Online Programs. (leccoworkshop.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• The AdSense Profits Course is Open - 4 Days Only to Join (dailyblogtips.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• Analyzing AdSense (decisionstats.com)
• Check AdSense Earnings in Google Chrome With AdSense Publisher Toolbar (techie-buzz.com)
• Google To Complete AdSense Report Migration By End Of Month (seroundtable.com)
• Google Launches an AdSense Toolbar for Chrome (labnol.org)
• Kindle Fire Android Don't Show Google AdSense Ads (seroundtable.com)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)

Online advertising and Google AdSense

Soon after the advent of internet, it was realized that the website real estate (or the space on websites) had commercial value in the advertising world. The simple reason behind this was the soaring popularity of internet and the increasing number of eyeballs received by various websites. Thus, internet advertising (or online advertising) came into being. Today, internet advertising is treated as one of the most effective and most economical means of advertising. In fact, a lot of businesses, especially small businesses, use only this (affordable) medium for advertising their products and services. As technology progressed, so did the online advertising methodologies. Graphics based banner Ads and text Ads got their due recognition and were used quite extensively for online advertising. Even now banner advertising is one of the most popular forms of online advertising.

However, the real breakthrough in online advertising came with Google AdSense advertising program. This program helped in connecting advertisers to several website owners who were ready to offer advertising space on their websites. Through Google AdSense program, the advertisements were floated on the websites that had some relevance to the products or services offered by the advertiser. This type of advertising is also called targeted advertising since the Ads are served only to the interested audience and not just anyone or everyone. Soon, Google AdSense became a very effective form of targeted advertising. On Google AdSense program, webmasters are paid on per-click and per-thousand-Ads-displayed basis. And the advertisers can control the amount of money they wish to spend on advertising through Google Adwords program that works in conjunction with the AdSense program.

Google AdSense program has caught the fancy of a lot of advertisers and webmasters and its popularity continues to soar everyday. Until another, better advertising program comes into being; Google will continue to hold its place at the core of online advertising.

Related articles

• Google Adsense: Learning About the Program and the Most Important Rule (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Dos for Using the Google Adsense Program (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: How to Apply for the Program and Important Info on Paying Taxes (thecatinthathatsadsenseempire.blogspot.com)
• Google AdSense Search Now With Images (seroundtable.com)
• Google Adsense: Keeping Your Account From Being Disabled and Useful Books About the Program (thecatinthathatsadsenseempire.blogspot.com)
• How to Make Passive Income with AdSense (thediamondringreview.com)
• Average Online Advertising Rates in the world - India 66th! (trak.in)
• Google Adsense: How to Explain the Google Adsense Program to Others (thecatinthathatsadsenseempire.blogspot.com)
• Google Adsense: Don'ts for Using the Google Adsense Program (thecatinthathatsadsenseempire.blogspot.com)
• Why Adsense is Profitable and Popular (socyberty.com)
• 112 Advertising APIs: Google AdSense, Google AdWords and FeedBurner (programmableweb.com)
• Google AdSense Earning Predictions Based On Simulated Experiments (seroundtable.com)
• iAds Drops Prices Increases Revenue Share: But Does It Compare To AdMob or Google AdSense? (seroundtable.com)
• Can AdSense Publishers Sell Direct Ads? (seroundtable.com)
• Google AdSense Causing IE8 Security Warnings (seroundtable.com)
• The Best Adsense Alternatives (slideshare.net)
• MAKE Free MONEY THROUGH THE INTERNET BY DOING ALMOST NOTHING? (softwaresonlineearningbussiness.wordpress.com)
• Tips on How to Increase CPC in Google AdSense (famousbloggers.net)
• Monetizing content: Mobile becomes a core component of Google AdSense (nextlevelofnews.com)
• How To Get Reinstated In Google AdSense (seroundtable.com)